TV Advertising.

Top-Gun Maverick.

Ready Player One.

Techniques & Applications

Top-Gun Maverick.

In Top-Gun Maverick the trailer has an obvious message which is identified. This message is a soldier that returns to train the best pilots to prevent global destruction. However in the trailer it doesn't show the soldier coming to join them. This is where the key and hidden message is hidden from the audience. 

Ready Player One.

In Ready Player One we can see that in the trailer that the world is different and is all taken on digitally. The key message is hidden and is subtly implied. This allows suspense to be created and makes the audience eager and wanting to watch the film as they are wanting to find out what is going to happen in the film. 

Emotional responses or association.

Top-Gun Maverick.

This trailer has something that many films do not have. This is the unique selling point. The films unique selling point is the continuation of a past film. This drags in previous audiences to watch as they want to find out what is going to happen next in the next film. This film trailer also has self-perception. This is due to the soldier not being able to go on a mission that others can relate to. However if the audiences watch this film they learn to understand that nothing is impossible if they place their minds to it. 

Ready Player One.

In this trailer we can see that there is a lot of emotion and pushes benefits of a product. This is because the narrator shows to its audience that there is a development in virtual reality. This also shows to the audience how reality is at 2045. This also displays how the emotions of humans are and how they don't care for their planet and care more for the future of gaming.